How to Promote Cosmetic Procedures Using Content
The cosmetic and health spa industry is more competitive than ever, so it’s important to build your business an online presence. A web designer will guide you through designing a website, but will also...
View ArticleSEO Keyword Strategy
A lot of factors go into search engine optimization, including the design of your website. Check out the following checklist to see if your website needs a few touch-ups to get the most SEO benefits....
View ArticleTitle Tag Optimization
Welcome back to the second segment of our series on making sure your website isn’t losing out on any of its own important SEO hotspots. Last time we talked about why it’s so important to embed the...
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Local Search Results vs. Global Search Results
A common question raised among our clients is “how do the search engines determine between local search or global search?” In other words, how do search engines know what you’re looking for? Do they...
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How Google Rewards Quality SEO
Google Penguin When search engines like Google, Yahoo and Alta Vista (R.I.P.) first started indexing the Internet, their algorithms rewarded sites that had many links to them from external sites (that...
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How to Label Pins on Pinterest
Label your Pins the Right Way Pinterest is a great site for planning a wedding or seeing the latest trends from Milan fashion week. But, what many people don’t realize is that Pinterest is a great...
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What are Pinterest Analytics for Business
Using Pinterest for the Benefit of your Business Pinterest, the social networking website focused on visual media, has garnered a following that is far greater than its original middle-aged Mid-Western...
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Keyword Density: The Topic that Spawns 1000 Debates
Keyword Density. It’s a phrase you may want to lower your voice to say, as a simple utterance about “keyword density” can spark serious debate amongst web marketing acolytes. Does it work? Did it...
View ArticleRankBrain Is Aligned with SEO Best Practices
While machine learning may grab bigger headlines in relationship to self-driving cars, its role in the world of search has an impact on how web users receive information and therefore what they...
View ArticleRefine Keywords to Save Ad Dollars
As advertisers increase spending on search ads and social formats, investment in digital media is expected to exceed traditional formats in the very near future. Fueled in part by the dollars flowing...
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